Every business needs to market its products and services, yet most don't know where to start or struggle to get real value out of their marketing efforts. AI has changed that equation. Tasks that used to take hours of manual work, from content creation to lead tracking to campaign analysis, can now be done in minutes. More importantly, AI can help you focus on what actually matters: increasing conversions and generating sales. The question is no longer whether AI belongs in marketing. It is about which parts are worth your time and which ones are not.
In this session, Leonard Lewis draws on over a decade of leading enterprise-level marketing technology at a global firm and his transition to building an AI consultancy and product studio from scratch. We will separate myth from reality on what AI in marketing actually is, walk through how it has been applied to real marketing operations at both enterprise and startup scale, and show live demonstrations of AI-powered workflows that are running today. You will hear what has worked, what has failed, and how to evaluate where AI fits into your own marketing strategy.
Key Session Takeaways:
Understand what AI in marketing actually looks like in practice, across enterprise and startup contexts
Identify the assumptions about AI that slow most businesses down before they even get started
Walk away with a data-driven framework for evaluating where AI fits in your own marketing operation, regardless of your industry or budget
Hear real examples of AI-powered marketing workflows that produced measurable conversions and business results
See live demonstrations of AI tools working inside an actual marketing system, not a hypothetical
Bring your questions. This session is built for conversation, not just presentation.
Please note that space is limited. Register by filling in the form below ↓
Guest Instructor
Leonard Lewis is the Co-Founder of Caydev, an AI consultancy and product studio based in the Cayman Islands. He holds a degree in Computer Engineering and spent four years in banking systems at an international bank before transitioning to marketing technology. For over a decade, he led global marketing technology at one of the world's leading offshore law firms, managing systems across ten international jurisdictions. Through Caydev, he now builds AI-powered tools and consults with businesses on practical AI implementation.
Learn more about the Launch Labs Studios Entrepreneurship Workshop Series here.
Have a question? Email innovate@enterprisecayman.ky for details.
Event Partners